[article] In Asia, Men’s Skin Care Takes Off.
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The Wall Street Journal: Business 5/28/2014 — by Jason Chow in Hong Kong and Nadya Masidlover in Paris
In Asia, Men’s Skin Care Takes Off
Business Is Booming in China, Hong Kong and South Korea; ‘Boys Want to Feel Good, Too’
[Excerpt]
The most enthusiastic adoption, by far, is in South Korea, where male celebrities, like singer and actor Rain, have long endorsed skin care in billboards and television ads, paving the way for broader acceptance. South Korean men spent US$25.30 per capita on skin care in 2013—more than three times second-place Denmark. Asian countries account for five of the top 10 countries in per capita spending….
» You can read this detailed article in its entirety on The Wall Street Journal online HERE.
Cloud USA 
I’m not surprised. Asian men are so “purdy” especially the celebs. American dudes are like….give me some hand lotion and I’ll put that all over my whole body and call it a day. LOL. (*some of them anyway….SMILES*).
You know, the whole skin bleaching thing (in Asia….heck, in Africa too). I’d say just take care of the skin tone God made you. Just go with that. It’s a lot less expensive that’s for damned sure and the results were already guaranteed at birth.
To be honest (my Korean brothas and sistas), when you all do tan, you tan Beautifully……….(*just saying*). Honey, Rain’s tan during his Philippines concert/Fugitive Plan B time period STILL gives me heart palpitations.
*SMILES*…………………….
Oh well….my two cents anyway.
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