[post] Exclusive MCM cello case for Vogler to be unveiled during his “Pop Meets Classics” concert with Rain.
— Cloud cover by: Stephe, Managing Editor ^@@^
Rain at the MCM Lotte Dept. Store Renewal Open, February 2010.
Hmm!
Here is some interesting trivia connected to Rain’s and virtuoso cellist Jan Vogler’s upcoming joint Asian Pop meets European Classics concert at the Dresden Music Festival on May 19, 2011…
German luxury brand MCM (Mode Creation Munich), an endorser of Rain’s for the past year, is a sponsor of the 2011 Dresden Music Festival and has created a custom, hand-stitched Bespoke cello case exclusively for Mr. Vogler’s instrument. The world will get to see the case in the flesh during show.
MCM is celebrating its 35th business year with 70 boutiques in eight countries. The company was founded in Munich but moved its base of operations to South Korea when Chairwoman/CEO Kim Sung-Joo came on board.
As you may recall, » Rain was there last February 18, 2010 to help open the Avenue E MCM boutique at the main branch of the Lotte Department Store in Seoul.
Stephe @cloudusa.wordpress.com / www.cloudusa.org
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MCM Worldwide Blog 5/17/2011 — by Laetitia Wajnapel, Editor
MCM Exclusive Cello Case
Tomorrow marks the opening of the Dresden Music Festival in Germany and we have designed a case exclusively made to house Artistic Director’s Jan Vogler’s “Ex-Hekking”, built by Domenico Montagnana in 1721.
Domenico Montagnana is one of the finest cello and violin makers of the 18th century, but his cellos are particularly sought after by musicians and orchestras. Authentic Montagnana made instruments sell for millions of dollars. One of the most popular models is the Montagnana, slightly wider and shorter than the Stradivarius’ cello. This gives the instrument a broad, dark sound that projects evenly and warmly. It is best suited for Chamber music and Quartets as it doesn’t overshadow the other players, despite its booming bass.
This year’s festival, held between May 18 and June 5, is themed East-meets-West and is being sponsored by MCM as part of the brand’s cultural support for the arts. The programme will include a world premiere of a joint performance featuring classical virtuoso Jan Vogler and South Korean pop star Rain on 19th May, when the stunning case will be unveiled to the world.
The design of the cello case is being overseen by MCM’s most experienced designers and handmade by its artisans, bringing together the themes of the power of music and its magical impact on human hearts. The painstakingly detailed stitching process for the exclusive MCM Cognac Visetos leather case is being showcased in a video, underscoring the luxury heritage brand’s commitment to superb craftsmanship in its 35th anniversary year.
MCM Designs Bespoke Case for Priceless Historic Cello. (Credit: MCMWorldwide @YT)
Cloud USA 
Dang that cover is HUGE!!! Must be really expensive!! No, don’t wanna know the cost cuz I may get depressed. Lol!!!
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Same here.
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Hoping for a very, very successful concert in Dresden. Starring Rain in his first European concert, hopefully this will unite all Clouds in Europe as this is the first time Rain will be performing in that continent. He might be doing it again but they may have to wait at least 2 more years. So if I were there I won’t hesitate to travel to Dresden and be a part of the celebration.
MCM has beautifully designed handbags in their collections and they’re affordable too, unlike Hermes’ Birkens and Kellys…woooffttt! ! !
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I would really LOVE to have an MCM bag. One day…! 🙂
Stephe ^@@^
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